it's great honestly. Support are fab and you can join the Discord to chat directly and come up with new ideas. They regularly promote performers on their twitter if you ask as well.
The site is mostly geared towards Video Game streaming but they don't restrict performers to just that. The best advice is to get creative to stand out though because there is a limited ability to search for cams by category, gender, appearance so the ones who do well treated it a bit more like a lewd Twitch.tv livestream. A lot of trans and male cams on there as well which is always great to see.
From what I know you can multi-stream video gaming content to Stripchat, Bongacams, Cam4, and Camsoda as well but you might have to find a custom solution for that. I'd reccomend ShineModel and setup a seperate stream or relay for Joystick.tv or the Lovense Cam Extension which allows interactions with joystick.tv. Or just stream separately on Joystick.tv from time to time.